Series 2 LED Range

    Anti-glare beam control, true-to-life colour

    Series 2 LED lamps deliver exceptional performance with high colour rendering and powerful focused brightness. Engineered for AR70 and AR111 fittings, they ensure every detail is illuminated with precision — ideal for retail, galleries, offices and architectural lighting where glare control matters.

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    The Series 2 Range

    AR70 and AR111 retrofits with anti-glare optics — including a GU10-base AR70 for mains-voltage installations.

    Series 2 Technology

    Engineered for accent & display lighting

    Where Series 2 excels — and how it differs from a standard AR70 or AR111 retrofit.

    AR70

    What is AR70?

    AR70 stands for Aluminised Reflector, 70mm diameter — a low-voltage halogen format originally used in directional accent lighting and display cases. Series 2 retrofits this format with LED while keeping the same tight beam control.

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    AR111

    What is AR111?

    The 111mm version of the same format — larger, brighter and used in architectural recessed downlights, museum and gallery fittings. Series 2 AR111 lamps deliver high lumens with anti-glare optics in narrow, medium and flood beams.

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    GU10 / AR70

    AR70 on a GU10 Base

    An AR70 reflector on a mains-voltage GU10 cap — install in any standard GU10 fitting with no transformer or driver required. Perfect for retrofitting traditional GU10 downlights with a more refined anti-glare beam.

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    Anti-Glare

    Anti-Glare Optics Explained

    The LED chip sits deep inside a precision reflector with a darkened "honeycomb" or chamfered front face. The result: when you look up into the fitting, you see darkness rather than a bright pinpoint — comfortable viewing in retail and gallery environments.

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    Series 2 vs Reality

    Reality replicates the soft halogen arc; Series 2 delivers a harder, more contemporary beam optimised for accent and display work. Use Reality for general residential warmth, Series 2 for retail product highlighting or architectural drama.

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    Series 2 vs Optic Beam

    If you need an even tighter, narrower beam for high-ceiling spotlighting or sculpture lighting, our Optic range pushes beam angles down below 10°. Series 2 covers the standard narrow-to-flood range with anti-glare.

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    Specifying a Series 2 install?

    Talk to our team about beam angles, colour temperatures and bulk pricing for retail, gallery or commercial projects.